What the...?

Meet Heather, Crochet, Knit and Soft Goods Designer. After selling her goods for over 10 years, she wanted to find a way for her customers to feel more connected to the craftsmanship, so she designed a label—small and subtle—so that only if you looked close enough, would you notice the hashtag #handfuckingmade. Customer appreciation went through the roof. The label always gets a lot of laughs and actually makes people blush. The #handfuckingmade collection is all about levity, which we can sure use.

Heather also designs other hat collections and other things! Visit www.heatherbrookstudio.com for info.